Summer promotions for students helped lift the mainland’s total spending on smartphones, media tablets and notebook computers to a new quarterly high of 169.迷你倉樂器53 billion yuan (HK$214.32 billion) in the three months to September, when purchases reached a record volume of 103.37 million units.That marked a 39 per cent increase from spending a year earlier and 64 per cent more than the 63.13 million units sold during that same period last year, according to the latest retail sales audit of market research company GfK.Alfred Zhou, managing director of GfK Retail and Technology China, described the third quarter as “the peak season on the mainland” for sales of those smart mobile devices.“The promotions targeted students, but plenty of price-sensitive Chinese consumers were also attracted by the low prices offered by global IT brands,” Zhou said.Expenditure on smartphones rose 50 per cent to 136.04 billion yuan in the third quarter from 90.67 billion yuan a year ago as unit sales rose 71 per cent to 92.97 million from the previous year.Data from technology research firm IDC showed that Samsung Electronics, the global smartphone market leader, remained the top supplier on the mainland last q迷你倉西貢arter. It was followed by Lenovo, Coolpad-maker Yulong Computer Telecommunication Scientific (Shenzhen), Huawei Technologies and Apple, which bumped ZTE from the top-five ranking.Zhou said about 52 per cent of smartphones sold on the mainland last quarter were priced at 1,000 yuan and lower. “Direct subsidies and channel expansion by the mobile network operators made smartphones more affordable to the Chinese mass market, driving the migration of more 2G subscribers to 3G,” he said.Spending on tablets grew 37 per cent to 9.29 billion yuan from a year earlier. Unit sales rose 61 per cent to 4.56 million as many local brands promoted tablets priced below 2,000 yuan.According to IDC, global tablet market leader Apple maintained its lead on the mainland last quarter. It was followed by Samsung, Lenovo, Huawei and Asus.Spending on laptop computers decreased to 24.20 billion yuan from 24.52 billion yuan a year earlier. Unit sales fell to 5.83 million from 5.91 million. Laptops in the 3,000-5,000 yuan price range were the most popular last quarter.IDC said Lenovo, the world’s largest supplier of personal computers, remained the market leader, followed by Asus, Dell, Acer and Hewlett-Packard.迷你倉將軍澳
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